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Taiwan’s Millennial Generation: Interests in Polity and Party Politics

Brading, Ryan

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Authors

Ryan Brading



Abstract

The political strategies used to attract Taiwanese Millennials is a puzzling topic. This article analyses the strategies the two main political parties have implemented in recent years to do so. In the literature on youth attitudes in Western democracies, politics is described as “boring,” a “big turn-off,” and a “killjoy.” I examine to what degree these theoretical terms can help define the youth's perception of politics and I describe the youth-led demonstrations that have taken place. Using primary sources, this analysis unfolds the objectives, successes, and failures of the youth wings of two political parties founded in early 2006. The 2008 and 2012 presidential campaigns are considered in relation to the theme of youth engagement. A key event in recent years was the March–April 2014 Sunflower Student Movement. The impact of this event and youth politics leading up to the 2016 presidential and legislative elections is discussed.

Citation

Brading, R. (2017). Taiwan’s Millennial Generation: Interests in Polity and Party Politics. Journal of Current Chinese Affairs, 46(1), 131-166. https://doi.org/10.1177/186810261704600106

Journal Article Type Article
Acceptance Date Jun 5, 2016
Online Publication Date Jun 22, 2017
Publication Date Jun 22, 2017
Deposit Date Oct 27, 2016
Publicly Available Date Jun 22, 2017
Journal Journal of Current Chinese Affairs
Print ISSN 1868-1026
Electronic ISSN 1868-4874
Publisher SAGE Publications
Peer Reviewed Peer Reviewed
Volume 46
Issue 1
Pages 131-166
DOI https://doi.org/10.1177/186810261704600106
Keywords youth, party politics, student movements, millennial generation, Taiwanese consciousness

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