Outputs (41)

When Global is Not Enough: Applying a Paradox Lens to Sustainability Transitions in Interorganizational Systems (2024)
Journal Article
Heucher, K., Schrage, S., & Abosag, I. (2024). When Global is Not Enough: Applying a Paradox Lens to Sustainability Transitions in Interorganizational Systems. Journal of International Management, 30(5), Article 101186. https://doi.org/10.1016/j.intman.2024.101186

Sustainability transitions within global interorganizational systems, such as supply chains, networks, or industries, often face various knotted tensions. These include both sustainability tensions and global-local tensions that multinational enterpr... Read More about When Global is Not Enough: Applying a Paradox Lens to Sustainability Transitions in Interorganizational Systems.

Happiness in Tourism: A Cross-Cultural Study of American and Chinese Tourists (2024)
Thesis
Yilmaz, F. Happiness in Tourism: A Cross-Cultural Study of American and Chinese Tourists. (Thesis). SOAS University of London

Understanding happiness is a crucial aspect that has been receiving attention in contemporary tourism literature, particularly in relation to the theorisation of tourist happiness. Most wellbeing researchers in psychology literature conceptualise hap... Read More about Happiness in Tourism: A Cross-Cultural Study of American and Chinese Tourists.

Questioning the Appropriateness of Examining Guanxi in a Wasta Environment: Why Context Should Be Front and Center in Informal Network Research – A Commentary on 'De-Linking From Western Epistemologies: Using GuanxiType Relationships to Attract and Retain Hotel Guests in the Middle East’ (2023)
Journal Article
Horak, S., Abosag, I., Hutchings, K., Alsarhan, F., Ali, S., Al-Twal, A., Weir, D., AlHussan, F., & Al-Husan, F. (in press). Questioning the Appropriateness of Examining Guanxi in a Wasta Environment: Why Context Should Be Front and Center in Informal Network Research – A Commentary on 'De-Linking From Western Epistemologies: Using GuanxiType Relationships to Attract and Retain Hotel Guests in the Middle East’. Management and Organization Review, 19(5), 1040-1045. https://doi.org/10.1017/mor.2023.26

Less for More: Does Consumers’ Proneness to Join More Online Brand Communities Negatively Impact Consumers’ Sharing Ability? (2023)
Book Chapter
Ramadan, Z., Ibrahim, A., & Eman, G. (2023). Less for More: Does Consumers’ Proneness to Join More Online Brand Communities Negatively Impact Consumers’ Sharing Ability?. In F. J. Martínez-López (Ed.), Advances in Digital Marketing and eCommerce (1-8). Springer Nature. https://doi.org/10.1007/978-3-031-31836-8_1

Online consumer experience has been the focus of recent studies as an enabler to sharing commerce. Consumer experiences are key facilitators for consumers’ social sharing of commerce. Nonetheless, as consumers have become prone to joining brands’ con... Read More about Less for More: Does Consumers’ Proneness to Join More Online Brand Communities Negatively Impact Consumers’ Sharing Ability?.

Psychological contract breach and opportunism in the sharing economy: Examining the platform-provider relationship (2023)
Journal Article
Culiberg, B., Abosag, I., & Čater, B. (2023). Psychological contract breach and opportunism in the sharing economy: Examining the platform-provider relationship. Industrial Marketing Management, 111, 189-201. https://doi.org/10.1016/j.indmarman.2023.04.007

In the sharing economy market, B2B relationships between service providers and sharing economy platforms are largely built on the platforms’ promise of ensuring a successful sharing experience, which is not always delivered. Moreover, platforms have... Read More about Psychological contract breach and opportunism in the sharing economy: Examining the platform-provider relationship.

Examining the efficacy of non-market and market driving activities of B2B international firms (2023)
Journal Article
Khan, H., Khan, H., Abosag, I., & Ghauri, P. (2023). Examining the efficacy of non-market and market driving activities of B2B international firms. Industrial Marketing Management, 111, 97-108. https://doi.org/10.1016/j.indmarman.2023.03.006

This study examines the impact of entrepreneurial and branding orientations on the two facets of market driving activities (market and non-market focused) of B2B firms for international market performance. Using empirical data (n = 108) on European f... Read More about Examining the efficacy of non-market and market driving activities of B2B international firms.

Typology of e-commerce shoppers: the case of COVID-19 (2023)
Journal Article
Ramadan, Z., Farah, M., Abosag, I., & Sleiman, A. (2023). Typology of e-commerce shoppers: the case of COVID-19. Qualitative Market Research: An International Journal, 26(4), 345-367. https://doi.org/10.1108/QMR-12-2021-0154

Purpose: The spread of coronavirus disease (COVID-19) has drastically changed the entire market structure and shopping behaviors across the world. While shoppers rushed toward e-commerce platforms during the pandemic, the key debate that rose was on... Read More about Typology of e-commerce shoppers: the case of COVID-19.

Ethical judgments in the sharing economy: When consumers misbehave, providers complain (2023)
Journal Article
Culiberg, B., Čater, B., Abosag, I., & Gidaković, P. (2023). Ethical judgments in the sharing economy: When consumers misbehave, providers complain. Business Ethics, the Environment and Responsibility, 32(2), 517-531. https://doi.org/10.1111/beer.12520

The complex triadic relationships among consumers, providers, and platforms in the sharing economy have led to increasing conflicts in the interactions between the actors involved, especially when it comes to unethical behavior, such as rule breaking... Read More about Ethical judgments in the sharing economy: When consumers misbehave, providers complain.

Understanding the Consumer Sustainable Innovation Adoption Journey: Mapping the Consumer Decision-Making Touchpoints in New Energy Vehicle Adoption between Local and Global Brands in China (2023)
Thesis
Li, W. Understanding the Consumer Sustainable Innovation Adoption Journey: Mapping the Consumer Decision-Making Touchpoints in New Energy Vehicle Adoption between Local and Global Brands in China. (Thesis). SOAS University of London

Promoting sustainability with both economic and societal frameworks has emerged as a pivotal agenda for China. The accentuation of the new energy vehicle (NEVs) industry serves a dual purpose: it mitigates China’s reliance on imported oil and curtail... Read More about Understanding the Consumer Sustainable Innovation Adoption Journey: Mapping the Consumer Decision-Making Touchpoints in New Energy Vehicle Adoption between Local and Global Brands in China.

Et-Moone (ميانة) versus Wasta (واسطة): Understanding the Concept of Et-Moone-Based Wasta (2021)
Journal Article
Abosag, I., & Ghauri, P. (2022). Et-Moone (ميانة) versus Wasta (واسطة): Understanding the Concept of Et-Moone-Based Wasta. Industrial Marketing Management, 100, 88-95. https://doi.org/10.1016/j.indmarman.2021.10.013

Most studies on business relationships in the Middle East have predominantly focused on the key concepts of Et-Moone (ميانة) and Wasta (واسطة). Such focus on these two concepts raises the questions about the relationship, if any, between these two co... Read More about Et-Moone (ميانة) versus Wasta (واسطة): Understanding the Concept of Et-Moone-Based Wasta.